At 97pkr, your privacy is not a legal formality — it is a fundamental commitment. This Privacy Policy explains exactly what personal data we collect from Pakistani users, why we collect it, how it is used and stored, and the rights you hold over your own information.
This Privacy Policy ("Policy") is issued by 97pkr ("97pkr", "we", "us", "our") and applies to all personal data collected, processed, and stored in connection with your use of the 97pkr online casino and sports betting platform, accessible at https://97pkr.bio ("Platform"). This Policy covers data collected through the Platform's website, any associated mobile interfaces, live chat systems, email communications, and any other channel through which you interact with 97pkr.
97pkr is committed to handling your personal data with the highest standards of care and transparency. We operate in full compliance with applicable international data protection regulations and our gaming licence obligations. This Policy is designed to give you a clear, plain-English understanding of our data practices — no legal jargon for jargon's sake.
Scope: This Policy applies to all registered users of 97pkr, visitors to the Platform who have not yet registered, and any individual who contacts 97pkr through any support or communication channel. By using the Platform or submitting your personal data to 97pkr in any form, you acknowledge that you have read and understood this Privacy Policy.
This Policy should be read alongside our Terms & Conditions and our Responsible Gaming Policy, both of which contain additional provisions relevant to the processing of your personal data.
97pkr is the data controller responsible for the personal data collected through the Platform. As data controller, 97pkr determines the purposes for which and the means by which your personal data is processed. 97pkr operates under an international gaming licence and is subject to the data protection obligations imposed by that licensing regime.
Where 97pkr engages third-party service providers to process personal data on its behalf — for example, payment processors, identity verification providers, or analytics platforms — those parties act as data processors under contractual arrangements that require them to process data only in accordance with 97pkr's documented instructions and to maintain appropriate security standards.
Contact the Data Controller: If you have any questions about how 97pkr processes your personal data, or if you wish to exercise any of your data protection rights, you may contact our Data Protection team via live chat on the Platform or by emailing [email protected].
97pkr collects personal data from you through multiple channels and at various points during your relationship with the Platform. The categories of data we collect are described below.
A. Data You Provide Directly
B. Data Collected Automatically
Sensitive Data: 97pkr does not intentionally collect special category personal data (such as health data, racial or ethnic origin, religious beliefs, or political opinions) unless you voluntarily provide such information in a support communication context. Any such data received incidentally will be deleted or anonymised as soon as it is no longer needed for the purpose for which it was received.
The following table summarises the main categories of personal data 97pkr collects and their primary collection source:
| Data Category | Examples | Source |
|---|---|---|
| Identity Data | Full name, DOB, CNIC number | Provided by user at registration / KYC |
| Contact Data | Email address, mobile number | Provided by user at registration |
| Financial Data | JazzCash/EasyPaisa reference, bank details | Provided by user during deposit/withdrawal |
| Technical Data | IP address, device ID, browser | Collected automatically |
| Usage Data | Bet history, game sessions, page views | Collected automatically |
| KYC Documents | CNIC scan, passport copy, utility bill | Provided by user during verification |
| Communications Data | Live chat transcripts, support emails | Provided by user via support channels |
| Marketing Preferences | Opt-in/opt-out status, communication channel preferences | Provided by user / inferred from behaviour |
97pkr uses your personal data only for the purposes described in this Policy. We do not use your data for undisclosed purposes, and we do not sell your personal data to third parties for their own commercial use. The primary purposes for which 97pkr processes your personal data are as follows:
97pkr processes your personal data on one or more of the following legal bases, depending on the specific purpose and context of the processing:
No Sale of Data: 97pkr does not, and will never, sell your personal data to third-party advertisers, data brokers, or any other commercial entity for their independent use. This commitment applies to all 97pkr users regardless of jurisdiction.
97pkr shares your personal data with third parties only where necessary and only under the conditions described below. In all cases where data is shared with processors, 97pkr maintains binding data processing agreements that require those processors to handle your data securely and in accordance with 97pkr's instructions.
No Third-Party Marketing: 97pkr does not share your personal data with third-party advertisers or marketing companies for the purpose of enabling those parties to market their own products or services to you.
97pkr retains your personal data for as long as necessary to fulfil the purposes for which it was collected, subject to the minimum retention periods required by our gaming licence and applicable anti-money-laundering regulations.
When data is no longer required and its retention period has expired, 97pkr securely destroys or anonymises it in a manner that prevents reconstruction of the original personal data.
97pkr implements comprehensive technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. Our security framework includes, but is not limited to:
Your Security Responsibilities: While 97pkr takes all reasonable steps to protect your data on our end, you are responsible for maintaining the security of your account credentials. Use a strong, unique password for your 97pkr account, enable 2FA, and never share your login details with anyone. If you suspect your account has been compromised, contact our 24/7 live chat support team immediately.
In the event of a personal data breach that poses a risk to your rights and freedoms, 97pkr will notify you and the relevant regulatory authority in accordance with applicable breach notification requirements, without undue delay.
97pkr uses cookies and similar tracking technologies on the Platform to ensure it functions correctly, to improve your experience, and to gather analytics data that helps us understand how users interact with our services.
Types of cookies used by 97pkr:
Cookie Control: You can manage your cookie preferences at any time through the cookie settings panel accessible from the Platform's footer. You may also control cookies through your browser settings. Please note that disabling strictly necessary cookies will impair your ability to use certain Platform features, including logging in to your account.
97pkr does not use cookies or tracking technologies for cross-site advertising or to build profiles of your browsing activity beyond the 97pkr Platform itself.
Subject to applicable law and the limitations imposed by our regulatory obligations, you have the following rights in relation to your personal data held by 97pkr. You may exercise any of these rights by contacting our Data Protection team via live chat or at [email protected]. 97pkr will respond to all valid rights requests within 30 calendar days of receipt.
Request a copy of all personal data 97pkr holds about you, along with information about how it is used.
Request correction of any inaccurate or incomplete personal data we hold about you.
Request deletion of your personal data where there is no lawful basis compelling its continued retention.
Request that 97pkr limits its use of your data in certain circumstances, such as while a rectification request is under review.
Receive a structured, machine-readable copy of personal data you have provided to us, where processing is based on consent or contract.
Object to processing of your data based on legitimate interests or for direct marketing purposes at any time.
Withdraw consent for any processing activity where consent is the legal basis, such as marketing emails, at any time.
Request human review of any automated decision that produces a significant legal or similarly significant effect on you.
Regulatory Retention Override: Please note that certain rights — particularly the right to erasure — may be limited where 97pkr is legally obliged to retain your data under gaming licence conditions or AML regulations. In such cases, 97pkr will explain the specific legal basis for declining or partially declining your request.
97pkr is a strictly 21+ platform. We do not knowingly collect, process, or store personal data belonging to individuals under the age of 21. Our registration process includes mandatory age declaration and is supported by identity verification checks designed to detect and reject underage registrations.
If 97pkr discovers that an account has been created by, or personal data has been submitted by, a person under the age of 21, we will take the following immediate actions:
Parents and Guardians: If you believe a minor in your care has registered on the 97pkr Platform, please contact our support team immediately via live chat. We will investigate and act swiftly. We also encourage the use of parental control software to help prevent minors from accessing online gambling platforms.
97pkr operates under an international gaming licence, and as a result your personal data may be processed and stored in countries outside of Pakistan. These countries may have data protection laws that differ from those in your home jurisdiction.
When 97pkr transfers personal data internationally, it implements appropriate safeguards to ensure that your data continues to receive a standard of protection equivalent to that described in this Policy. Safeguards used by 97pkr for international transfers include:
By using the 97pkr Platform, you acknowledge that your personal data may be transferred internationally as described in this section, and consent to such transfers on the basis that the appropriate safeguards described above are in place.
97pkr reserves the right to update or modify this Privacy Policy at any time. When we make material changes to this Policy — meaning changes that significantly affect how your personal data is collected, used, or shared — we will provide you with advance notice via an on-Platform notification or an email to your registered address, at least 14 days before the changes take effect.
Minor updates, such as clarifications of existing practices or corrections of typographical errors, may be made without specific notification. The "Last Updated" date displayed at the top of this page will always reflect the most recent revision.
Your continued use of the 97pkr Platform following the effective date of any revised Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with any revised version of this Policy, you should cease using the Platform and may close your account in accordance with our Terms & Conditions.
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 97pkr handles your personal data, please contact our Data Protection team through any of the following channels:
When contacting us about a data rights request, please include your registered username or email address and a brief description of your request so we can locate your account and respond efficiently. We may need to verify your identity before actioning certain requests.
We're here to help. Our support team is based across multiple time zones and is committed to resolving your privacy-related concerns promptly and professionally. Pakistani users in Karachi, Lahore, Islamabad, Faisalabad, and across the country can reach us any time via live chat — no wait queues, no bots, just real support.
Six pillars that define how 97pkr keeps your personal data safe on Pakistan's premier betting platform.
Every byte of data exchanged between your device and 97pkr travels over 256-bit SSL/TLS encrypted connections. From login to cashout, your information stays private.
97pkr has a strict no-sale policy on personal data. Your name, contact details, and betting history are never sold to advertisers or data brokers — period.
We collect identity documents solely to meet our gaming licence obligations and protect you from fraud. Your CNIC data is encrypted at rest and never shared with non-essential parties.
Access, correct, export, or delete your data at any time. 97pkr's dedicated data rights team processes all requests within 30 days — fully compliant with international standards.
Only strictly necessary, functional, and opt-in analytics cookies are deployed. No cross-site advertising trackers. Manage all cookie preferences through our on-site cookie panel.
Your self-exclusion preferences, deposit limits, and responsible gaming declarations are stored securely and treated with the highest level of confidentiality — never used for marketing.
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Now that you know exactly how 97pkr protects your data, join thousands of Pakistani players who bet on cricket, PSL, slots, and live casino — all in PKR, with full privacy protection.
21+ only. Gambling involves risk. Please play responsibly.